There are many challenges when setting up a business, which is why it is important to have clear goals and strategies on how to achieve them in mind. Establishing objectives and key results (OKRs) is a great way to create targets that everyone can work towards, and...

Many a company starts out well but finds it loses its way over time. Does this mean you need to go back to basics, or undergo a business model refresh?

Many a company starts out well but finds it loses its way over time. Does this mean you need to go back to basics, or undergo a business model refresh?

Devising a product to serve an existing market can be hard because you will be up against existing players. But new market creation is a whole new ball game.

If you are starting a new business, you may have heard a lot of terminology and be left wondering what it all means, as well as what might be the best way for you to get going. Among all the terminology, ranging from unique selling propositions to buyer funnels, you...

If you want to make your enterprise more innovative to meet its future challenges, you cannot do it off the cuff or in a piecemeal way. What you need is a detailed corporate innovation strategy.

If you want to make your enterprise more innovative to meet its future challenges, you cannot do it off the cuff or in a piecemeal way. What you need is a detailed corporate innovation strategy.

When it comes to your value proposition, innovation has a crucial role, in creating something new and truly unique that enables you to provide your customers with something the rest don’t.

Having a solid, successful business model is essential to ensure you are heading in the right direction and building your business in the most productive way. Whether you are starting something new or trying to refresh an old venture, having the right framework to...

The world economy is in a tough spot right now; according to the World Bank, a global recession is a distinct possibility, chiefly as a consequence of the Russia-Ukraine War. Developed economies will be among those affected due to their high reliance on trade in...